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Designers at Ivory Rose

"How do I know which designer is right for me?"

At Ivory Rose, we want to keep it easy for you. We curate gowns from iconic designers that help you get variety and be able to learn what you like and don't like in your appointment. In this blog post, we are going to share the designers we carry to help you learn a little bit about them!


Maggie Sottero and Sottero & Midgley

Maggie Sottero and Sottero & Midgley are industry experts & is the largest line in our boutique. There’s something for everyone to love within these collections due to the large variety of fabrics, styles, and colors. Maggie has the ability to do select customizations on gowns and offers a number of matching accessory options. We can look up all of this information with their Retailer Portal.

Pricing ranges  $1,600- 3,000.

Why we love Maggie Sottero: When we say "something for everyone" we mean it!! Maggie Sottero gives you freedom to create your dream gown with customizations (think detachable sleeves, glitter tulle, etc.)!! If your wedding vibe is romantic and glam, Maggie is for you!


Mikaella is designed and produced in Canada as part of Paloma Blanca family. They are known for their high quality simple fabrics and elegant fits. We are 1 of 4 stores in Wisconsin to carry this line! Pricing ranges $2,400-3,000.

Why we love Mikaella: Clean and simple is what Mikaella is known for and they never disappoint! The quality on these gowns is unmatched, and we love the structural details on each of the dresses.

Randy Fenoli

Randy Fenoli is an industry icon from the popular show Say Yes To The Dress! After years of first hand experience helping brides, he launched his own designer label. More is more when it comes to Randy gowns. They’re designed for a classic bride but have elements that are a bit over the top. We are 1 of 2 stores in Wisconsin to carry this line!

Pricing ranges $2,000-$4,000. 

Why we love Randy Fenoli: If you want to bring the drama, a Randy gown is for you! We always love the extra embellishments Randy brings to his gowns. A true "say yes to the dress" moment is awaiting you when you try on these gowns!


smitten is Ivory Rose’s private label collection, meaning you won’t see this label anywhere else!  These styles are specifically designed for a customer who loves Ivory Rose but wants to stick with a lower price point.

Pricing ranges $1,600-2,000.

Why we love smitten: Our smitten gowns have a mix of classic lace and clean looks which makes them the perfect combination to find all your favorites with exclusivity. A unique gown perfect for you and your special day!

Wedding Societe:

Wedding Societe is our luxe boho line designed in Australia. You will see a lot of extravagant details in these dresses that we don’t see with American designers. We are the ONLY store in Wisconsin to carry this line.

Pricing ranges from $2,200-2,400.

Why we love Wedding Societe: The floral applique on Wedding Societe gowns always makes a statement. These gowns are dreamy and whimsical, perfect for our brides that love unique details.



Ivory Rose Bridal Boutique is Appleton, Wisconsin’s ONLY exclusively bridal store. We have made it our mission to bring our brides the best & latest wedding dresses, veils and other accessories from our favorite bridal designers. Every bit of what you experience with Ivory Rose has been intentionally curated to make you feel empowered & comfortable while saying Heck Yes! to your dream dress. Our passionate stylists support and uplift and are dedicated to creating your beautiful bridal experience. Book your bridal appointment today and let's find your dream wedding dress together!

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